Joshua Kendell Martin is a filmmaker and commercial director of photography based in Indiana, USA. He is a director at Sunny Sixteen, a video agency that produces fun, thought-provoking content for major brands like eBay and M&M’s.

Over the past year, Joshua and his teammate Josiah tried it all — Frame.io, WeTransfer, DaVinci Cloud, and the good old physical SSD handoffs. In this video, they walk through why they landed on Shade and what that looks like in practice: client review, folder permissions, proxy workflows, and keeping projects organized without constantly moving drives or sending new links. It is an honest look at what worked, what didn't, and why Shade made sense for a small creative team dealing with large files and real production demands.