Back to Workflows
Pharmaceutical Media Team Supporting Global Video Production
Company Situation
The company operates within the pharmaceutical industry, managing video production operations for a globally distributed team. Their workforce spans multiple international locations, including teams across different continents. The company’s role involves enabling seamless collaboration across these distributed teams to support a “follow-the-sun” production model where work is passed between regions continuously.
Existing Workflow
Currently, the company’s production teams rely on a mixture of tools and manual processes to manage media workflows. Within the U.S., they use LucidLink for sharing edits. However, for international collaboration, they face challenges: teams either ship physical drives internationally, which introduces customs delays, or download large files over limited bandwidth connections. Proxy workflows are sometimes used but cause versioning issues. Asset management and review/approval are handled separately—review and approval use Frame.io, while assets are archived on Frame.io or rolled off to LTO storage.
Issues with the Existing Workflow
International file transfers: Shipping physical drives internationally creates delays and logistical complications.
Bandwidth limitations: Teams in regions with poor internet bandwidth struggle with large file downloads, causing workflow bottlenecks.
Version control: Proxy workflows lead to versioning conflicts and inefficiencies.
Fragmented tools: Using separate platforms for access (LucidLink), asset management (Frame.io and LTO), and review/approval (Frame.io) complicates workflow integration.
Security and compliance: Operating in a highly regulated industry demands strict compliance (e.g., ISO 27001), limiting options for cloud tools and AI usage.
How Shade Would Change Their Workflow
Shade offers a unified platform that integrates media access, management, and review workflows into a single environment. It supports multiple access methods, including a desktop app, mounted drives similar to LucidLink, and web browser access, providing flexibility for users across different platforms and locations. Shade’s technology is designed to overcome bandwidth constraints by streaming assets efficiently, eliminating the need for large downloads or physical drive shipments. This enables the global teams to share project files and media assets seamlessly, supporting the company’s vision of a true “follow-the-sun” model. With Shade’s enterprise-grade security and compliance features, the company can confidently adopt the platform within their regulated environment.
Benefits
- Eliminates the need for physical drive shipping and reduces customs delays.
- Overcomes bandwidth limitations by streaming assets efficiently.
- Simplifies version control with centralized project file sharing.
- Consolidates multiple tools into a single platform, streamlining workflows.
- Meets stringent security and compliance requirements for the pharmaceutical industry.
- Supports global distributed teams to collaborate in real-time, enabling continuous production handoffs.
Technologies Used
Want to see how Shade can improve your workflow?
Book a Demo