Media Production Team Streamlining Asset Sharing with LucidLink and Shade
Company Situation
The company operates within the media production industry, supporting a team that manages active and long-term company projects involving large volumes of digital media assets. Their team requires scalable storage solutions and efficient workflows to support ongoing creative projects with both internal users and external collaborators.
Existing Workflow
Currently, the company uses a cloud-based file access tool primarily for storing and retrieving media files. Their storage setup includes a combination of cloud storage for active projects—approximately 25 terabytes—and local servers for cold storage of older assets. They rely on manual naming conventions within the cloud environment to organize and search media assets. Sharing of assets with companies, freelancers, and third parties is done via direct email communication, without a specialized review and approval platform.
Issues with the Existing Workflow
The company experiences several pain points with their current setup:
The existing cloud tool is causing connection and syncing issues, leading to failures in saving and accessing files properly.
Costs for renewing contracts with their current provider have become prohibitively expensive.
There is no integrated digital asset management (DAM) layer to enhance searchability beyond basic folder and naming structures.
Sharing assets for review and approval is inefficient and lacks streamlined collaboration tools.
The company is facing challenges in managing large volumes of long-term company assets while maintaining quick access to active project files.
How Shade Would Change Their Workflow
Shade offers a unified platform that consolidates multiple single-purpose tools into one solution, addressing the company’s key pain points:
- Improved file access reliability and performance, reducing connection and saving errors seen with their previous tool.
- Integrated asset management features that enhance search capabilities beyond simple folder structures, enabling faster retrieval of media assets.
- Built-in review and approval workflows to streamline collaboration with companies, freelancers, and third parties, replacing inefficient email sharing.
- Cost efficiencies through consolidated functionality, providing competitive pricing compared to their current expensive contract.
- Scalable storage management that supports keeping active company files in the cloud while archiving cold storage locally, fitting their existing hybrid storage strategy.
Benefits
Enhanced reliability and stability in media asset access and storage