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Media Firm Streamlining Cloud Storage with AWS and NetApp
Company Situation
This company operates within the media and entertainment infrastructure sector, specializing in storage and cloud solutions. Their team is relatively small, consisting of approximately 30 people, with a strong engineering focus complemented by a handful of sales professionals. Having been in business for around 15 years, they serve a diverse company base ranging from small businesses to major media organizations. They provide hybrid infrastructure services, balancing on-premises storage with multiple cloud platforms including AWS, Azure, Google Cloud Platform, and Oracle Cloud Infrastructure (OCI). Their clientele includes high-profile media companies, requiring scalable and flexible storage solutions.
Existing Workflow
Currently, the company manages a broad spectrum of storage technologies including legacy systems like Isilon, Pure Storage, and NetApp, and monitors emerging platforms such as Vast Data for high-performance workloads. Their cloud practice supports multiple providers, tailoring hybrid cloud solutions for companies who rarely operate fully on-premises or fully in the cloud. Their workflow integrates infrastructure design, deployment, and ongoing management, often supporting media workflows with large data storage and transfer needs. They also explore cost-effective cloud alternatives like Wasabi for specific use cases.
Issues with the Existing Workflow
The company faces challenges related to the complexity of managing hybrid infrastructure across multiple cloud providers and on-premises systems. This includes the difficulty of optimizing storage solutions for diverse workloads, the need to retrench or rebuild company relationships when technologies become obsolete or unsupported, and the inefficiencies in managing data transfers and workflow orchestration between disparate environments. Additionally, they encounter barriers in addressing niche high-performance storage needs while balancing cost constraints, especially for companies in media and entertainment with varying performance and capacity requirements.
How Shade Would Change Their Workflow
Integrating Shade into their workflow would enable the company to streamline media data movement and management across hybrid environments. Shade’s platform can enhance data orchestration by simplifying transfers between cloud and on-premises infrastructure, reducing manual intervention and operational complexity. This would allow the company’s engineers to focus on high-value engineering tasks rather than the overhead of managing disparate storage platforms and workflows. Shade’s automation capabilities would also help maintain strong company relationships by ensuring reliable, efficient media workflows and faster response times to evolving company needs.
Benefits
- Simplified hybrid cloud and on-premises data orchestration
- Reduced manual workload and operational overhead for engineers
- Improved reliability and speed of media workflow data transfers
- Enhanced ability to serve diverse company needs with scalable solutions
- Strengthened company relationships through improved service delivery
- Cost-effective management of storage across multiple platforms
Industry
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