Back to Workflows
Live Events Producer Streamlining Media with Google Drive and Frame.io
Company Situation
The company operates within the live events and media production industry, managing multiple shows and festivals that require extensive media capture and editorial work. Their team structure is a hybrid model, combining internal editors and creative staff with a network of external contractors who handle much of the media capture during event weekends. The organization is scaling its internal capabilities while maintaining vendor partnerships to flexibly support its fluctuating production needs.
Existing Workflow
Currently, the company relies heavily on external vendors for capturing raw media footage and photos. These vendors select and edit clips before passing them to the internal team. The finalized assets are stored primarily in Google Drive, with some use of hard drives and other external storage methods. Raw footage remains with the vendors’ own storage systems, to which the company has limited or no access. This results in a fragmented asset management system spread across multiple platforms, complicating searchability, access, and usage of original media files.
Issues with the Existing Workflow
Lack of centralized ownership and control over raw media assets, as these reside with external vendors who sometimes delete files.
Limited access to original raw footage restricts the ability of internal editors to create secondary or new assets.
Fragmented storage across Google Drive, hard drives, and vendor systems leads to inefficiencies and difficulties in finding specific clips or photos.
The current workflow does not support seamless collaboration between internal teams and external vendors, creating bottlenecks and missed media opportunities.
Risk of losing valuable media content due to decentralized management and vendor dependency.
How Shade Would Change Their Workflow
Shade’s platform would centralize the storage of all raw and edited media assets in a single, accessible database. This would allow external vendors to upload all captured content directly to Shade at the end of each event, enabling both vendors and internal teams to access, search, and work with the full breadth of footage. Editors can pull down additional clips missed by vendors, and assets can be easily shared internally or externally as needed. The platform supports hybrid workflows by accommodating contributions from both internal staff and external contractors while maintaining asset ownership and control within the company’s organization.
Benefits
- Centralized asset management with comprehensive search and retrieval capabilities.
- Full ownership and archival of raw media files, reducing risk of data loss.
- Enhanced collaboration between internal teams and external vendors.
- Increased editorial flexibility to create secondary assets and repurpose existing footage.
- Streamlined workflows that support hybrid media production models.
- Simplified sharing and distribution of media assets to stakeholders and partners.
Technologies Used
Want to see how Shade can improve your workflow?
Book a Demo